Reliance General Insurance (RGI) is a part of Reliance Anil Dhirubhai Ambani Group and provides non-life insurance solutions in India. It is a public limited company operating in the Indian insurance industry since 2007 and is one of the rapidly growing insurers in the country.
Reliance General Insurance mainly targets individuals and small businesses for purchasing its products and services. The company provides both online and offline service to the customers for their insurance needs. It offers a wide range of products and services such as motor insurance, home insurance, travel insurance, health insurance, commercial vehicle insurance, and more.
RGI also offers various B2B solutions as well such as health and wellness solutions to corporate employees, liability insurance, and other customised services. The company works with a strong group of distribution channels to reach its target customers including direct and agency sales, rural agents, bancassurance, and more.
In conclusion, Reliance General Insurance mainly targets individuals and small businesses for its various insurance products and services, and uses various distribution channels to reach more customers.